Our Mission, Vision, & Values
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MISSION
The mission of Adventure Cycling Association is to inspire people of all ages to travel by bicycle. We help cyclists explore
the landscapes and history of America for fitness, fun, and self-discovery.
VISION
We envision a future in which:
Adventure Cycling Association is the premier resource for bicycle travel.
Adventure Cycling's route network is the backbone of a nationwide system of bicycle routes.
Everyone is aware of the amazing power and magic of traveling by bicycle.
Barriers to bicycle travel are eliminated.
VALUES
We are committed to and passionate about bicycle travel and recognize that it is a fun and worthwhile activity.
We respect and value a committed partnership among the board of directors, staff, members, volunteers, and others in the cycling community.
We appreciate the creativity and diversity of talent the staff brings to the organization.
We embrace the use of education and technology to achieve our organizational mission.
We value bicycle travel as a key that fosters an ethic of environmental stewardship and cultural understanding.
We honor the financial contributions that individuals invest in our work, and we pledge to use contributions in a fiscally responsible manner.
CAMPAIGNS
Our strategic plan includes three major campaigns:
Creating Bike Routes for the Nation
Getting Americans Bicycling
Supporting Bicycling Communities
To see details about our strategic plan, click here.
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