CAMPAIGNS FOR 2008-2012
Adventure Cycling has four overarching long-term goals:
- Create bike routes for America
- Get more people traveling by bicycle
- Support bicycling communities
In the next five years, we will undertake a number of new efforts, including: development of an official U.S. Bicycle Route System; developing new long and short bicycle travel routes in the U.S.; innovating new digital systems to create and distribute bike route and map information; building our outreach efforts to young people and other new audiences; diversifying the ways that people can participate in bike travel; upgrading our marketing and media capabilities to project the joys and benefits of bike travel; supporting national efforts to enhance the safety of cyclists and national resources available for bicycling and bike travel; growing our membership; and improving and expanding Adventure Cycling’s headquarters and visitor facilities in Montana.
To download our current strategic plan in PDF format (132 k), click here.
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